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Google continues to be the most utilised search engine ever developed. With well over 100 TB worth of traffic from 63K queries per second amounting to 5.6 billion searches per day, Google’s position in the business of search engines is unparalleled.
Furthermore, Google’s share of the total internet traffic volume is over 90%.
This leaves less than 10% to the likes of Yahoo, Bing, Baidu, Yandex and DuckDuckGo.
With an authority as enormous as Google, any content that finds its way into the internet hardly stands a chance from its crawling algorithms.
Staying away from Google is almost impossible to say the least.
That being the case, what happens when negative content finds its way into the internet?
Can we blindfold Google from finding it? If it does find it eventually, is there something, anything we can do to make Google forget about it?
Remember, Google, with all its memory can be a Mama Coco sometimes.
It can remember very well. It can also forget.
Having said that, we would assume that you want some information off Google’s sight.
Honestly, this is possible. However, you would have some digging deep to do.
Your digging would help figure out the best approach around your problem.
We would show you how to go about taking down unfavorable content.
However, we would first make you understand the implications of a negative Google listing.
Table of Contents
What a Negative Content Means for You
Google does produce its own content.
However, this does not count much in its own share of the internet.
It has access to more than 90% of the internet.
There is “nothing” that can escape its knowledge.
With a reach like Google’s, a lot is possible.
See some below.
It Shows Everything
Google works at an enormous speed.
At that rate, it can update its bank of URLs every second.
On average, about 15% of the websites it crawls each time are entirely new to its database.
If this is the case, there are minimal chances of exclusion from its reach. If it has not crawled a website, it will do so soon.
This feature of Google enables it to collect information from every possible site on the internet (except they hosted it on a local network).
If this happens, it implies that anybody anywhere can know anything about you by simply typing your name on the Google search bar.
There are chances that you may not always be at the top, but Google can always identify you.
Google’s AI puts together series of criteria in delivering content to its users.
That means searching for “Isaac the plumber” would deliver a more direct output than “Isaac Mills”.
To make the search process easier, Google identifies the device from which the internet user makes the search and makes its recommendations.
Hence, it would effectively collect local data ahead of data that is farther away.
Google Does Not Censor Content Before Publishing
That should not surprise you. Google does not interfere with the processing of information through it.
It only interferes when visitors who want certain content removed evoke its legal code. If there is no complaint, the content stays there.
Even though this code could apply to Google LLC’s other products like YouTube, it hardly holds water on the search engine.
Google just rakes up information and delivers it to those that seek for it. It has little business with the content itself.
However, Google’s algorithms ensure that the terms of queries are satisfied in its deliveries.
Content Takes a While Before Going off
Whenever someone publishes content on the internet, it becomes accessible to Google’s spiders.
After Google saves it in its index, it continues to show up on related searches – as long as it remains relevant.
Thus, the tendency of its appearance becomes subject to the presence (or absence) of other relevant content on the internet.
The search terms are the key to isolating the ranking domains.
Newer and more relevant content are an effective strategy to overcoming this limitation, as the sections below will demonstrate.
How Contents Get to Google
Google is the most versatile online resource known to man.
It is typical of the mathematical googol from which it got its name.
Like googol, the amount of data available to Google is almost immeasurable.
It also goes on adding more information to its gallery on a daily basis.
At its commencement in September 1997, the developers of Google (then known as PageRank) tried to define the strength of web pages by analyzing their network.
To this day, Google continues to probe this network between web pages as it tries to index them for access to visitors.
In order to help you understand Google’s system of operation, we have tried to simplify it in the paragraphs below.
- Crawling: Google’s programs crawl the internet in response to search queries. The kind of words typed into the search bar inform the operations of these web crawlers. Inferences from the person’s search history and the context of the statements can be a point of consideration as well. Each day, Google receives new queries. This means that it continuously crawls the internet for new websites.
- Indexing: Following the search process is the act of committing the site to memory. Google associates the content with the site where it found it. This implies that any further queries on those parameters would likely throw up the same kind of sites.
If Google has indexed sites with your name, a simple search for the name would show what it has kept in memory.
It would also crawl through more sites on the internet that bear similar content and index them.
Thus, the indexing step creates a website bank ordered in the ranks and files of information they contain.
- Ranking: Google indexes websites with algorithms that enable them respond in a customized way. These algorithms are complex interactions of various factors that include both direct and indirect connections.
It modifies its ranking algorithms on a daily basis. This is a major reason why documenting this part might be a bit difficult. However, the program shows contents in order of their relevance.
Understanding the cause of “relevance” has continued to be a subject of inquiry. Ranking, however, determines the order in which Google displays its web search results.
Ascertain The Nature of The Content
Google, put simply, is a search engine with its claws in over 90% of the internet.
If it has not listed anything yet, it will do so soon.
When it does, getting the information out becomes another matter altogether.
Before we decide on how to go about the content on the internet, we would have to decide if it is worth going after.
The process could be overwhelming at some point.
Hence, any effort at it needs to be appropriate.
The first step to take is to ascertain the kind of content.
This will determine if one should actually go about removing it or not.
If this appraisal comes out negative, the content could remain.
You need not read on.
However, if the outcome is positive, there is a need to take down something.
With relative urgency.
The next step would be a decider of the level of difficulty involved in taking down the content. See below.
Identify The Source of The Content
If you put up an ugly post on your Facebook wall, it would not take more than 30 seconds to take it down.
Why? It is your account.
If a friend did the posting, you might have to do some little work.
Depending on the level of friendship, you might have to wait from a couple of seconds to forever to have it removed.
How about a post that is on a page that does not belong to you or your friend? There are slimmer chances of control here.
This is how some sites work.
Depending on their policy or the prevailing guidelines, you might just have your name etched on their walls “forever”.
When this is the case, Google keeps finding them.
Since Google takes information from other websites, removing the content from the original sites will make it to stop showing up in Google search results.
This might take a while in some cases.
However, if done properly, it would pay off.
We would analyze the categories of content and determine the best course of action.
Category 1: You Own The Content
When you own the website that has the content, you can always take down the content.
You can delete the page from your end.
When you do this, the page begins to appear void to search histories and browsers.
You can go ahead to ask Google to remove it from its memory.
This is “de-indexing”.
Like the original action of indexing, Google will take down the URL from its cache’s servers and it will stop showing as well.
To Remove an URL’s from Google, use Google’s outdated content tool.
The feature will enable Google confirm that the page link is dead.
Upon confirmation, Google will remove the link completely from showing up in response to user queries.
You can also own content on another website (as you own an account on Facebook).
Some sites like CheaterLand.com would allow registered users to take down content they posted.
If you fall into that category, you can just take down the content.
To know if a site will allow you take down your content from their site, check their terms of service page.
This will enable you know the best course of action.
If you are able to remove the content, go ahead and do so.
Sometimes, you might be the owner of the content but might be restricted from taking it down.
You can contact us for a comprehensive insight to the content removal process with sites like that.
See more here.
Whether you can take down content or not, Google’s spiders will always be able to find them.
There is a second category of persons. They are those with little or no control over the content.
These persons need a different approach to taking down content.
Category 2: Someone Publishes Content That Infringes on Set Laws
If you do not belong to the first category, you might have a chance at the second.
This category involves people that have someone else publish their own content without their approval.
It also includes content that violates the rules of internet publishing.
In this case, if someone posts content that belongs to you on the internet, you can ask the site and/or Google to take it down.
For Google, the content will show up in search results nonetheless.
It will also feature it alongside the original material.
However, the process of taking down such content is subject to following some laid down procedures.
There are various ways to go about it. We list them below:
Removing content that violates copyright laws requires a legal path.
The first method is to ask the website to take it down.
To take down content from a web page or a complete webpage, the complainant has to tender satisfactory information as provided for in the terms of the site.
When these terms are satisfied, the site can take down the content.
Upon removal, Google can also de-index the page URL.
Sometimes, the published content does not necessarily infringe on copyright content.
Instead, it may feature content that is inappropriate for public viewing.
In this case, you can also approach the site to take down the content.
Content that is inappropriate for public viewing include
- Photos of naked people
- Photos of children
- Social security number
- Bank information, etc
For more information on Google’s copyright policy and removal of inappropriate content, check here.
In order to take down such contents, you would have to provide the necessary information required by law.
Upon provision of the necessary information, you can approach the court to serve the website a DMCA take down notice.
If this pulls through, the website admins can successfully take down the web page or the content in question.
Due to complexities associated with the CDA in the US and similar legislations in other countries, a total takedown of user publications is not always feasible.
However, you can be certain of a relief.
Approaching Google to de-index the site is also possible. This is especially when the site cannot directly edit the post or refuses to do so (see RipOffReport.com).
Category 3: Content That You Can’t Remove
Unfortunately, you may find yourself in a mix with content that you cannot either take off by yourself or ask the site to take off.
This is a real mix.
This is usually the case when someone makes a report against you for which you are guilty. It is worse when there is no trace of the publisher. Thus, you have to take extreme measures to save yourself from the implications.
Some sites like RipOffReport.com offer a corporate advocacy program that gives such persons the opportunity to apply for a paid removal.
These services could cost about $5,000 and above depending on the category for which the person subscribes.
Though ridiculous, the removal of the page or information would save the individual from Google’s spiders.
If this seems very difficult for you, you can try contacting us to do it for you with more convenience and less cost. (See what our clients say about us).
In all categories listed above, there is a need to get up and work. In most cases, you would have to contact an experienced attorney.
The court processes, retrieval of documents and deliveries would often cause loss of time and business opportunities.
This is why the services of an online reputation management agency like Remove Reports cannot be over emphasized.
If it does turn out that the above methods of removal seem impossible, way too expensive or time consuming, you can opt for Remove Reports’ other alternatives.
Produce Better Content
Since we now know that Google responds to the pieces in a search query, we can try to align with that query in order to outdo the previous content.
Sounds much you say.
Let us put it this way: we would provide Google with alternative search results that would weaken the position of the existing content.
If you were some sort of blogger or news agency, it would be quite an easy task weakening the previously unfavorable content.
If you are not, there might be a problem.
This is one area Remove Reports would be of help to save your business.
While you go about trying to keep your business running, Remove Reports would be helping Google see other sides of you regardless of a bad review.
Though this action does not completely remove a negative report from Google search, it makes it possible for Google to locate the better part of you while ignoring the negative side.
Promoting Positive Content
Besides publishing better content, having to send negative content deep in the search results is a step that you need to take to stay safe.
Unfortunately, there are very few sites that provide avenues for customers and other classes of individuals to create better information about people they transact with.
This limitation is another opportunity that Remove Reports considers when helping its clients maintain a positive reputation on the internet.
Since Google ranks pages in order of their relevance, Remove Reports promotes relevant content at the expense of negative content.
Thus, a search for your identity on Google with the keywords that are associated with the negative content would throw up the positive content. What can beat that?
Like the other strategy, this one does not delete the content. However, it is just a matter of time before it completely goes off Google’s radar.
How Suppression Works
Since most content management strategies take the ranking characteristics of the pages into consideration, it is very important to note them.
Generally, Google ranks pages in order of their relevance.
Relevance would mean the keyword density (for some), backlinks (for others), contextualisations and many others.
These criteria account for only a fraction of what will make Google’s algorithm respond.
Thus, it is best to be up to date with Google’s analytics.
When deleting content from Google’s index is not feasible, it is best to displace them.
The action of displacing them brings one face-to-face with the realities of Google’s intelligence.
As stated earlier, the flexibility and enormous versatility of this program requires one to apply an array of skills that can match Google.
Otherwise, you stand no chance of success.
The intricacies associated with this kind of program necessitate the need for thorough professionals like Remove Reports.
We do not apply amateur techniques in the business of branding and rebranding.
We also take your online portfolio very seriously.
If you are able to secure your content publishing on below websites, it will definitely outrank the negative content and put the positive content forward top the top results.
- HR Zone
Most of the websites allow free content publishing.
Above listed sites are highly authoritative in terms of domain authority and page authority, It helps suppressing negative contents while pushing positive contents on google top 10 search results.
We work with 100’s of authoritative websites and can help suppress negative content from Google first page.
Dealing with Google
For anyone with an identity that needs to be preserved, a positive online presence is very important.
Google will keep processing content to answer queries sent to it.
With each search, it probes the internet for anything that relates.
If you want to stay in the good pages, it is best that you create a positive portfolio.
Such a portfolio would be difficult to beat in the event that a negative statement surfaces.
Google does not create content to defame anyone.
Its duty is to collect as much as possible whenever someone serves it a query.
This is why it is important to lookout for one’s reputation on the internet – regardless of the website.
Remove Reports is a good match for a report that surfaces on Google search.
We can effectively isolate any content that you assign to us and help to process its removal from Google search results.
In the event that the circumstances do not allow us successfully remove the content completely, we can effectively process its removal from the top.
This will ensure that it does not show in Google’s initial pages.